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Paul John | Goa distillery expansion | Diwali suggestions

John Distillery started as National Distillery in 1992. In 1996, founder Paul John changed its name to John Distillery, opened a distillery in Goa because Goa has good groundwater levels and aging-friendly climate, and launched the company’s flagship brand, Original Choice. As he told Moneycontrol in an exclusive interview ahead of Diwali 2024, the rest is history. Watch the full interview here.