‘Blue Ridge Holler’ concert series revives Appalachian spirit, raises funds for Helene’s recovery

ROANOKE, Va. – Music has always been the heartbeat of Southwest Virginia; Blending bluegrass and country blues, it tells stories of Appalachia’s rich past and resilient future.

When Tropical Storm Helene ripped through the region in late September, it left behind more than damaged landscapes; It left communities in need of aid.

Friends of the Blue Ridge, a Roanoke-based nonprofit organization, turned to music to rally support, and Blue Ridge Holler was born.

Michael Hemphill, Assistant Director of Friend of the Blue Ridge, was reminded of a purpose of previous concerts.

“I remember the Live Aid and Farm Aid concerts in the 80s and what a big deal those were. It’s really bringing people together, bringing these amazing artists together to donate their time and talent to a cause. That’s why we created Blue Ridge Holler,” said Hemphill.

The series, which has already raised $9,000 toward its $25,000 goal, combines Appalachian music with a mission to rebuild.

Two concerts remain: Friday at Roanoke’s 5 Points Music Sanctuary and a final performance at the Floyd Country Store on Saturday night.

Tyler Godsey, founder and director of 5 Points Music Sanctuary, underlined the power of music to create a lasting impact.

“For that brief moment when you’re all chasing that special note, everyone is more connected than ever before,” Godsey said. “The idea of ​​leveraging that experience to create broader impact is at the core of what we do.”

In addition to in-person performances, Friends of the Blue Ridge is streaming the concerts on its Facebook page to expand the fundraiser’s reach. Funds will support recovery efforts in communities hardest hit by Helene.

As a final note to the Blue Ridge Holler approach, organizers are committed to ensuring that the music and support for Appalachia continues long after the series ends.

For more information, visit: Friends of the Blue Ridge Facebook page.