Grand Theft Auto VI publisher comments on how it will use AI to make games

The CEO of Take-Two Interactive, publisher of some of the biggest game franchises on the market like Grand Theft Auto and Borderlands, gave his two cents on how AI will be applied to the company’s developers.

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According to a recent news Interview with CNBCTake-Two Interactive CEO Strauss Zelnick explained that he is not very convinced about how revolutionary artificial intelligence is for the gaming industry. Zelnick says he doesn’t believe AI will suddenly make development cheaper, faster, better, or even increase the chances of hit games being released. Zelnick told the publication that Take-Two will remain realistic about how it will implement AI into its development pipeline.

Despite the serious stance that AI is a tool and not something that will suddenly replace all developers, Zelnick recognizes the potential for AI to save the developer time as it can perform mundane tasks that would otherwise be left to the developer. to do. Zelnick says AI will enable Take-Two’s creative employees to have fewer mundane tasks on their plates, giving them more time to do what they do best: be creative.

“In terms of AI, the interactive entertainment industry has been around AI forever.” said Zelnick.I would also like to remind you that AI means ‘artificial intelligence’, which is an oxymoron, there is no such thing.“

“I would like to say that (AI) will make it easier to make things cheaper, faster, better or more accurate.“he says.”I don’t think this is the case.“

“Artificial intelligence means that our creative workers can do less mundane tasks and turn their attention to truly creative tasks.“Zelnick continued.”Machines cannot make creative decisions for you.“